Silverlink

Press Release

Media Contact: Susan Frankle
Vice President, Corporate Marketing
Silverlink Communications
Tel: 781.425.5719
sfrankle@silverlink.com


SILVERLINK TO PRESENT WITH HEALTH DIALOG AT AHIP INSTITUTE 2009

June 2, 2009

Companies to Discuss Using Advanced Analytics in Healthcare Communications to Successfully Drive Consumer Behaviors.

Burlington, MA - Silverlink Communications® Inc., the leader in healthcare consumer communications, and Health Dialog, a leading provider of care management and analytic services, are scheduled to present this week at AHIP Institute 2009, one of the healthcare industry’s most influential conferences. The companies will jointly address the value of using analytical techniques to positively drive healthcare behavior change.

The one-hour session will specifically explore how the healthcare industry can leverage best practices from other leading consumer industries and apply these learnings to the unique challenges of motivating and driving healthcare behaviors. "At a time when preventable conditions account for the majority of our nation's healthcare costs, we must look to the leaders in consumer industries on how to successfully engage the consumer," says Chuck Eberl, Vice President, Marketing at Silverlink Communications and moderator of the session. "Innovative healthcare enterprises are already seeing the impact of an analytical approach with outcomes of significantly improved health and dramatically lowered costs," he said.

Howard Gross, Health Dialog’s Vice President of AutoDialog® Operations and Jack Newsom, Sc.D., Silverlink’s Senior Director of Analytics will co-present during this interactive session. The presentation entitled Every Touch Counts: Using Communications & Analytics to Drive Health Behaviors is scheduled for Friday, June 5th at 11:25AM PST at the San Diego Convention Center, within the Wellness, Prevention, and Personal Responsibility: Creating Healthier Communities track.

For more information on AHIP Institute 2009, please visit www.ahip.org/links/institute2009/index.htm.

About Health Dialog

Health Dialog is a leading provider of healthcare analytics and decision support. The firm is a private, wholly-owned subsidiary of Bupa, a global provider of healthcare services. Health Dialog helps healthcare payors improve healthcare quality while reducing overall costs. Company offerings include health coaching for medical decisions, chronic conditions, and wellness; population analytic solutions; and consulting services. Health Dialog helps individuals participate in their own healthcare decisions, develop more effective relationships with their physicians, and live healthier, happier lives. For more information please visit www.healthdialog.com.


About Silverlink

At Silverlink, we get that health and healthcare costs – which are enormous, in both size and significance – are actually the sum of millions of individual decisions. When one person decides to smoke, another gets a cancer screening, a third abandons diabetes medication – these are the individual behaviors that taken together make up the state of our nation’s health and the costs associated with it. That is why, when Silverlink set out to transform healthcare, we went right to the individual. Our entire focus, our mission, and our method are about helping move individual people in small, healthier ways – the cumulative effect of which can save millions of lives and billions of dollars.

To learn more about what makes Silverlink the leader in consumer health engagement, please visit www.silverlink.com, email info@silverlink.com, or call 1.781.425.5700.

Silverlink is a registered trademark of Silverlink Communications Inc. All other brand and product names contained in this release may be trademarks or registered trademarks of their respective holders.