Silverlink Communications News & Events

Silverlink Webinars

Health & Disease Management

Rethinking Medication Adherence

More than 50% of consumers become nonadherent around their maintenance medications within the first 12 months of therapy. And, today’s economy is putting even more pressure on people to make economic tradeoffs that threaten their health. Several studies have shown that more people are skipping doses or not refilling medications. Non-adherence leads to $177B in direct and indirect costs to the healthcare system per year.

Silverlink provides a comprehensive suite of communications services to drive medication adherence from targeting and messaging to multi-channel campaign management and execution. Join Silverlink for a complimentary webinar featuring Dr. Jan Berger and George Van Antwerp where they will discuss some of the common myths around and key strategies related to medication adherence.

In addition, you will learn about:

  • Critical success factors in designing adherence solutions
  • Important conditions to focus on for adherence
  • Success metrics and key measurements
  • Comprehensive solutions for all phases of the patient’s therapy from initiation through long term maintenance

Click here to request a copy of this complimentary Webinar


Increasing the Effectiveness of Population Health Program Engagement

Getting consumers to take charge of their healthcare behaviors and choices is critical to controlling costs and improving outcomes. Successfully welcoming and engaging consumers in DM and health management programs can be the toughest road for health plans and population health organizations. Strategies that motivate participatory engagement are key – but it takes more than a friendly voice and the right script.

This webinar features Liz Boehm, Principal Analyst of Forrester Research, who will discuss the challenges of moving health behaviors and effective strategies organizations can implement to get ahead of the behavior change curve.

In addition, learn how to:

  • Leverage tailored messaging to drive high engagement rates
  • Combine multichannel approaches to elicit engagement and re-engagement
  • Optimize engagement campaigns through predictive analytics to drive results

Click here to request a copy of this complimentary Webinar


The Medicaid Communications Lifecycle: From Onboarding through Redetermination

Introducing your Medicaid members to your plan’s benefits as well as their responsibilities is critical to developing a successful member / health plan relationship. Sustaining positive impressions over the course of the member's eligibility is equally important to retaining Medicaid members.

Silverlink has developed a broad set of communications outreach programs that have yielded strong results for Medicaid and CHIP populations. Join us for this complimentary webinar where we will explore how Silverlink can help you cost-efficiently support:

  • The Medicaid onboarding process with welcome/HRA outreach
  • Targeted messages about health screenings to drive HEDIS results
  • Communications approaches that can reduce health disparities
  • Effective methods for educating members about the redetermination process that can inspire loyalty

Click here to request a copy of this complimentary Webinar


Uncovering Depression in the Chronically Ill and Moving From Diagnosis to Treatment for Immediate ROI and Increased HEDIS Scores

Presented by Craig Wiese, PhD, Clinical Psychologist, Center for Cognitive Therapy

Depression is one of the biggest factors impacting compliance to treatment protocols among the chronically ill. Craig Wiese will discuss the use of a simple set of questions to help identify those most likely to benefit from treatment of depression and suggest ways to script the interaction health coaches use when responding to a positive depression score. The session will also explore ways to use interactive automated calls to:

  • Conduct the brief depression screen
  • Reach out to members to encourage medication compliance after being prescribed depression medication
  • Collect data on reasons for noncompliance that can support future DM program outreach

Click here to request a copy of this complimentary Webinar


Creative Outreach Solutions Supporting Diabetes Self-Care

Presented by Steve Schneider, MD, Chief Medical Officer, Healthwise

Plans and DM companies are being asked to both extend their reach and increase their efficiency as the population they're called to serve grows larger - and this challenge is probably largest for those who support members with diabetes. Consumer-friendly evidence-based advice and reminders are critical to enable the self-care practices that promote best possible outcomes.

Hear how Healthwise's "plain language" and Silverlink's multi-call framework can speak to members with diabetes through call programs that support:

  • Lifestyle management education and data collection on evidence - based clinical indicators
  • Appropriate testing consistent with HEDIS Guidelines for Comprehensive Diabetes Care
  • Medication Compliance as a key clinical indicator

Click here to request a copy of this complimentary Webinar


Increasing the Effectiveness of DM Engagement Using the Wisdom of Behavioral Health

Presented by Craig Wiese, PhD, Clinical Psychologist, Center for Cognitive Therapy

Successfully welcoming and engaging members into Disease Management programs can be the toughest road for health plans and DM organizations. Behavioral Health strategies that motivate participatory engagement are key - but it takes more than a friendly voice and the right script.

Learn about high-impact automated outreach through Silverlink as a way to play smarter, rather than harder to:

  • Authenticate contact data, validate coverage and discover the best time to call all in less than a minute
  • Maximize buy-in and acceptance of health coaching
  • Deploy the right clinical resources for the right calls at the right time

Click here to request a copy of this complimentary Webinar


Closing the Adherence Gap through Member Outreach

Speakers:
Craig Wiese, PhD, Clinical Psychologist, Center for Cognitive Therapy
Fran Donovan RN, MBA, Silverlink Communications

The typical 12 minute office visit means that many of your members don't receive important medication information to support their adherence. Along with many other barriers, breaking through to positively support member behavior is challenging whether it involves supporting a member who is pre-disease and on a lipid-lowering medication or one who needs more intensive coaching to support their diabetes management.

Join us as we discuss innovative ways plans are educating members across a range of therapies with staged communications interventions that make sense for where the member is or isn’t.

Click here to request a copy of this complimentary Webinar